In the digital age where everything is being packaged into a single device, carrying add-ons can seem a bit redundant. Business cards, however, are an exception to that notion.
In fact, your business card is the one thing that is more convenient than the latest technology. When you meet a new potential client or business partner, do you go through the hassle of them saving your details in your phone and vice versa? No, you exchange business cards. Fast, easy, and convenient.
However, it is also a fact that in the clutter of business cards that keep accumulating at the bottom of your bag or your wallet or your desk, only a few make it out. You would be surprised to know it’s not just because of the name or the company or its relevance. Often, it’s about how a certain card looks.
Making a business card isn’t hard, but making one that stands out can be a bit tricky. Here, we’ve made a list of 10 design layouts and styles you can use while making your card.
The Good Old Horizontal Rectangle Business Cards
Perhaps the most common design amongst business cards, the horizontal business card gives you a lot of advantages. For starters, you can put a lot of information without creating clutter. In addition to that, you have more canvas-space to get creative!
The Rounded Rectangle Business Cards
These cards have pretty much the same advantages as that of horizontal business cards. However, what makes them different is that they have rounded edges instead of sharp ones. These have a subconscious effect! Not only does this help them stand out from the regular cards, but this also gives a softer, well-rounded image of the card owner.
These are great for you if you’re someone who belongs to a creative field or has to do a lot of human interaction!
The Origami/ 3D Business Cards
These cards, using origami techniques, can be folded into different shapes and patterns. Granted, they end up in the memorable, unique pile of business cards.
These business cards are a great way to say that you’re not only creative but smart as well! More points for you if you can manage to turn the cards into a shape that is relevant to your brand/business.
The Textured and Patterned Business Cards
These cards make use of optical art which can be used to create an illusion of movement and vibrating patterns. In other words, these can be seen as animated cards. Needless to say, they will always stand out from a pile of ordinary looking, still business cards.
Functional Business Cards
The chances of your business cards being discarded with other trash are generally very high. These chances can be highly reduced if your business card has some functional value. That means, it can be something more, something useful, in addition to being a business card.
For example, a business card turned glass coaster or mat. This might cost a bit more but it will ensure that your card remains permanent and prominent.
Vintage Style Business Cards
These can be made using both a unique style and typography or a unique material. You can use vintage fonts and colors to give an old, rusty vibe. You can also use materials like thin wood, old brown paper, etc. to take that vibe to a whole new level.
These cards automatically make themselves and you unique. These are best suited for small businesses, like bookshop owners or interior designers.
Interactive Business Cards
Humans like to interact and anything which requires them to interact is automatically more fun! In fact, the modern world is all about interactive technology.
Keeping this in mind, cleverly designed cards that make the user interact with it in any way are much more memorable than simple cards. The interaction doesn’t have to be a complicated one. It can merely be an act of pulling out once piece out of the other. This works best if you’re able to communicate your value proposition through that interaction!
Holographic Square Business Cards
These cards will catch anyone’s eye in an instant! Why? Because they’re holographic. Other than being the hip new thing these days, anything holographic is immediately striking.
Not only do these cards differ from the regular rectangular shape, but their edges are also made from holographic foil! If your business targets young people, in particular, these are a definite yes!
Colorful and Stimulating Business Cards
You can make unique business cards simply using different font styles, patterns, and colors. Using striking patterns and eye-catching, bright colors you can create something which will have a last impact on anyone who sees it.
Colorful business cards also give the impression that the owner of the card is a fun, positive, and creative individual. If that’s the image you’re going for, we suggest adding some (a lot!) of colors to your palette!
Minimal and Geometric
Geometric patterns, symmetry and spaciousness, all have been proven to be attractive to the human eye and mind. Using geometric patterns and symmetry for your business cards will attract your clients more. They are also more likely to remember the cards whose patterns they find attractive.
However, like with many other things, the rule of “less is more” applies to business cards as well. To not clutter your business card with information and make a mess. Instead, keep it simple and clean. Not only will this be aesthetically pleasing, but it will also subliminally say a lot about you and your brand as well!
Transparent Business Cards
These cards, made from a special kind of plastic are becoming increasingly popular, especially amongst the fashion and design world. The transparency allows for a lot of styles that can be tried out, all the while giving a sleek and simple look.
In fact, you can put more information on these cards but they’ll still create an illusion of being more spacious than the usual paper cards. These cards come in many varieties, ranging from completely transparent to semi-transparent to frosted.
